HackLab CPA

We are a group of affiliate managers who somehow got way too much authority. We started in the webcams industry with a revshare program, focusing solely on driving revenue for the advertiser. We built a CPL program that converted well, but each step of the process felt disconnected from the others, creating a fragmented overall experience. As a result, we built a custom join path and optimized the flow with consistently catchy branding, A/B testing, and landing page selected based on a learned AI.

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